The Platinum Book Marketing Package helps new and self-published authors that have no idea or time to market their books, get exposure and sales with no effort from them whatsoever!
The Platinum Book Marketing Package
FIVE PAGE AUTHOR WEBSITE
includes domain name and hosting, a blog facility (and a Skype lesson to learn how to use it)
First of all, as a new author you are going to need an author website. Here's where we can create an immersive experience for your readers, show off your book(s) and they can get to know you, the author.
Your customized website is designed with:
Sample chapters shown with links to your sales channel (i.e. Amazon)
Can include top reviews as you receive them
Links to your social media platforms
A blog facility (this is where your readers will get to know you and your writing process)
Your website can have video and audio facilities set up for use.
See below for examples
SOCIAL MEDIA PLATFORM SET-UP
(Facebook Author page, Twitter page, Instagram)
Your social media platforms are where your books will be seen by the majority of your online readers, so we need to ensure that they are set up correctly. To ensure continuity of your author brand, it is essential that your social media platforms look professional.
All profile pictures and all cover images (Twitter) and header videos (Facebook) need to show your author brand and book(s) in all their glory!
See below for examples
HEADER VIDEO - FACEBOOK AUTHOR PAGE
Attract your readers to your Facebook Author page with a header video! It will ensure your page is 'sticky' meaning it will keep your page visitors for longer reading your posts and engaging with them. Your header video will be a great advertisement for your book or genre of book. The video will be custom built and include images of your book/s, personalized backgrounds and a background soundtrack that evokes the feel of your book and/or it's genre.
A Header Video for your author Facebook page takes the place of the header image and will help to create more engaging interaction and drive more rich experience for your audience by spotlighting your book/s in one of the most prominent space: your Page cover.
See below for examples - make sure you have your sound turned up!
HEADER COVER IMAGE - FOR YOUR TWITTER AUTHOR ACCOUNT
A Twitter Header Image for your new author Twitter account! At the top of everyone's Twitter page there's a huge area to advertise your book(s). This is prime real-estate when it comes to marketing and advertising your author brand and your book(s)!
See below for some examples.
12 MONTHS SOCIAL MEDIA MARKETING
Two social media posts per week including twelve customized graphics with links to your main sales channel and appropriate hashtags
It's not how often you post and where, so much as what you post. Social Media post wording needs to catch the eye of the reader in about five seconds - that's all you have. Think how much information is thrown at you on your newsfeed everyday and how much of it you automatically dismiss as you scroll through.
If social media is your online selling tool - you need to make each post count!
Twelve months social media content (includes two posts per week and twelve customized graphics to complement the posts)
The graphics and content (posts) will be scheduled for your author Facebook page, your Twitter page and Instagram page. They will also be posted to specialised Facebook groups.
See examples of posts below
FOUR SKYPE STRATEGY MEETINGS PER YEAR
Four Skype meetings in a year - one to one with Claire Perkins. We'll begin once you have purchased your Platinum Book Marketing Package and throughout the year, three more virtual meetings will take place, a time to discuss the ongoing marketing strategy, any news, upcoming books to be published.
Your book trailer video will be a great advertisement for your book or genre of book. The video will be custom built and include images of your book/s, personalized backgrounds and a background soundtrack that evokes the feel of your book and/or it's genre.
Book trailers are a brilliant way to bring books to life and often encourage readers to purchase a book they might not usually choose.
Your book trailer will be customized with a soundtrack that compliments your book and it's genre. Featuring your book's front cover, excerpts from your book, reviews and your author website and/or sales channel (i.e. Amazon/Barnes & Noble etc)
Your book trailer video will be used as part of your year long Social Media Marketing
How hard can it be to write about yourself? Actually most people find it very difficult and perhaps slightly embarrassing. It's much easier when someone else does it for you in a way that makes you approachable to your future fan base without sounding like you're boasting! Let's face it only the most egomaniacal among us feel comfortable referring to oneself in the third person.
12 MONTH MEMBERSHIP OF BOOK TALK RADIO CLUB
Book Talk Radio Club offers authors live on air interviews that are marketed and promoted to over 100,000 readers worldwide on social media and syndicated to iTunes, Spotify, Amazon Alexa and iHeart Radio.
Each of your three live on air interviews are featured on your own dedicated Book Talk Radio Club author page so any links used in the posts and marketing of your interviews, will be directed to your author page which features:
* Your books and the places where readers purchase them
* Your social media platform links so they can connect with you
* Podcasts of your live on air interviews
* Your bio and your image.
Interview questions are emailed to authors 48 hours before the interview to allay any nerves and time to think up your answers ensuring a smooth and professional interview and experience.
All interviews are carried out via Skype and on the day of the interview, Claire Perkins (host of Book Talk Radio Club) will Skype ten minutes prior to the interview to introduce herself and to ensure everything is working well. Interviews are generally between 15 to 30 minutes in length.
Below an example of a Book Talk Radio Club author page
An interview with Mike Savage, author of A Prisoner's Perspective: Redemption of a Criminal Mastermind.
If you have received a Platinum Book Marketing Package Gift Certificate, please contact Claire Perkins to get started at email@example.com